Alex Morgan — UX/UI Design

Design System Launch

Design System Launch project preview
Final shipped design

The Challenge

Process

Research

Facilitated 1:1 interviews with power users, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 2.1x improvement in engagement.

Design System Launch

Shipping quality design requires collaboration and iteration. Recent work has shown me why . The implications matter for teams and organizations.

The Thing

Whether you're designing a new feature, this mindset matters.

Dashboard